Valhallan

Valhallan is a youth esports training franchise designed to elevate competitive gaming into a structured, skill-building experience. As part of the founding creative team, I developed the brand identity, visual system, and user experience, guiding the look and feel from concept to execution. This included logo design, typography, color palette, web UI/UX, and all supporting print and digital materials.

I also contributed to the interior design of the training centers, aligning the physical space with the brand’s aesthetic and educational mission. From wall graphics to layout and lighting, we ensured every touchpoint felt immersive and on-brand.

My work helped establish Valhallan as a serious contender in the growing world of youth esports, building a strong foundation for franchise expansion and student engagement.